Here's a 20 page booklet with information on the Paillard model G projector. I can't explain the owl reference. I've seen it used in other brochures and ads for the model G. Maybe it's a comparison of the brightness of the projector (750 Watt bulb) and the excellent night vision of owls? Either way, it was a short lived mascot used during the '40s.
Inside the booklet are answers to many questions about the G series projector -- the whys and hows of choosing the right model are addressed and technical details are explained.
Here's one of my favorite parts from the booklet. (Scroll to the bottom and click "next" if you just want to skip to the next brochure.) I love the wordiness of 1940s sales brochures:
Who uses the Cinema Projector?
The amateur who owns a camera and wishes to show his own films at home; or who counts on one day acquiring a cinema camera, but must proceed by stages, and decides first to buy a good projector which will enable him in the meantime to show the whole range of films offered by the trade.
The educational institutions, which put cinema projectors at the disposal of the teaching staff because the picture speaks to the eyes and imprints itself on the pupil's memory.
Religious and social bodies which have recognized the instructive and educative value of the cinema and attract young people by offering them varied film shows.
Hospitals, sanatoria and homes, which, thanks to the cinema, can bring to the patients, the aged and the abandoned a moral consolation which is precious and beyond price.
The host and hostess who wish to offer their guests first-class entertainment; a real cinema show at home, with a programme chosen from the latest fine narrow-gauge films.
The father of a family who watches over his children's education, gives them "object lessons" or notions on science, and organizes for family parties and birthdays amusements which are a healthy distraction for both children and grown-ups.
The head of a business who is anxious to interest his workmen in all questions concerning their trade and who also wishes to give them some entertainment from time to time.
The salesman who displays his products to his customer and illustrates their origin, their manufacture and the manner in which they are to be used.
The lecturer who enhances the value of his talk by illustrating it with a film show.
The operator who uses his apparatus as a transportable unit and serves districts far from the large centres.
The Armed Forces, for the instruction and amusement of the troops.
The amateur cinema clubs which regularly compare and criticize the films turned out by their members.
The settlers in the bush, and big farmers isolated on their farms, in order to keep in touch with city life, etc.
These examples are not given at haphazard but drawn from the information gathered by the Paillard Sales Service. They show that by acquiring a Type G projector, the exacting amateur is sure of having at his disposal an apparatus perfectly suited to his requirements, at all times and in all places.